THE VALUE OF COURTESY

THE VALUE OF COURTESY

Every progressive business man will agree with the successful Western manufacturer who says that “courtesy can pay larger dividends in proportion to the effort expended than any other of the many human characteristics which might be classed as Instruments of Accomplishment.” But this was not always true. In the beginning “big business” assumed an arrogant, high-handed attitude toward the public and rode rough-shod over its feelings and rights whenever possible. This was especially the case among the big monopolies and public service corporations, and much of the antagonism against the railroads to-day is the result of the methods they used when they first began to lay tracks and carry passengers. Nor was this sort of thing limited to the large concerns. Small business consisted many times of trickery executed according to David Harum's motto of “Do unto the other feller as he would like to do unto you, but do him fust.” The public is a long-[Pg 18]suffering body and the business man is a hard-headed one, but after a while the public began to realize that it was not necessary to put up with gross rudeness and the business man began to realize that a policy of pleasantness was much better than the “treat 'em rough” idea upon which he had been acting. He deserves no special credit for it. It was as simple and as obvious a thing as putting up an umbrella when it is raining.

The Book of Business Etiquette, by Nella Henney

THE AMERICAN BUSINESS MAN

The business man is the national hero of America, as native to the soil and as typical of the country as baseball or Broadway or big advertising. He is an interesting figure, picturesque and not unlovable, not so dashing perhaps as a knight in armor or a soldier in uniform, but he is not without the noble (and ignoble) qualities which have characterized the tribe of man since the world began. America, in common with other countries, has had distinguished statesmen and soldiers, authors and artists—and they have not all gone to their graves unhonored and unsung—but the hero story which belongs to her and to no one else is the story of the business man.

Nearly always it has had its beginning in humble surroundings, with a little boy born in a log[Pg 2] cabin in the woods, in a wretched shanty at the edge of a field, in a crowded tenement section or in the slums of a foreign city, who studied and worked by daylight and firelight while he made his living blacking boots or selling papers until he found the trail by which he could climb to what we are pleased to call success. Measured by the standards of Greece and Rome or the Middle Ages, when practically the only form of achievement worth mentioning was fighting to kill, his career has not been a romantic one. It has had to do not with dragons and banners and trumpets, but with stockyards and oil fields, with railroads, sewer systems, heat, light, and water plants, telephones, cotton, corn, ten-cent stores and—we might as well make a clean breast of it—chewing gum.

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